Lots of hype and posters advertising it.
Close-ups of streamlined fairings, crystal-edged indicators, xenon headlamps and dual layer metallic paint.
The thought that brought a smirk to my face was the fact that the locals will be queueing up to buy a car named after the first book of the Bible!
Yes folks, the Hyundai Genesis has arrived at a showroom near you!
It's right here: www.hyundaigenesis.com
Ok, not the worst faux pas of the year but amusing none the less.
So many new cars on the market and now they are fast running out of names to call them.
But hey, some bright spark in Korea has realised that there are 66 humdinger names to pick from in the Good Book!
What is it about Korea and subliminal preaching?
One would think that they learned from the recent goings-on in Afghanistan and Iraq.
I was wondering if Hyundai were planning a whole series of "biblical" models?
The Hyundai Exodus or the Ecclesiastes Coupé, perhaps?
Could this be the answer to the shortage of car names?
Will others jump on the religious bandwagon?
Check out the new Fiat Ramadan - coming soon.......maybe!